All Specials
$1,000 IN CREDITS TOWARD A NEW OR CERTIFIED PRE-OWNED BMW.
BMW College Graduate Program.
Offer Expires 2/28/2026
All lease and financing options are based upon dealer and program requirements and are subject to credit review and approval by BMW Financial Services NA, LLC. Offer valid on purchase or lease of qualifying new model year 2022 or newer financed through BMW Financial Services, as well as model year 2018-2021 BMW Certified Pre-Owned vehicles. Subject to credit approval through BMW Financial Services and verification of graduation and employment. Recent graduate means graduation from an accredited college or university with a graduate, undergraduate, or associate's degree earned within the previous 24 months, or is eligible to graduate within the next 6 months and has a verifiable offer of employment. To qualify, you must have a minimum of 6 months of credit on file and no previous derogatory credit on any credit lines. Finance and lease terms based on credit score. BMW College Graduate Program incentive is non-transferable. Cannot be combined with certain other programs. See store for complete details. Offer expires end of month.
HONORING THOSE WHO SERVE.
$500-$4,000 TOWARD A LEASE OR NEW VEHICLE PURCHASE
FOR ACTIVE DUTY, RETIREES, VETERANS, AND MILITARY FAMILY MEMBERS.
Offer Expires 2/28/2026
Available to Active Duty, Veterans, Retirees, Reservists, and their immediate family members. Receive a $500 lease or purchase credit, through BMW Financial Services, on new 2024/2025 BMWs. Valid when combined with promotional APR, available through BMW FS, terms may vary. Purchase Credits available to purchases of new 2024/2025 BMWs with cash or who finance with financial institutions other than BMW FS or who finance through BMW FS without a promotional APR offer. $1500 on the BMW 2 series, X1 & X2; $2500 on the BMW 3 series, 4 series, & Z4; $3000 on the BMW i4, X3, & X4; $4000 on the BMW 5 series, i5, 7 series, 8 series, X5, X6, X7, & XM; and $5000 on i7 & iX. Must verify through ID.me to generate a Customer ID and Offer Code. One offer per customer, per offer code, per calendar year for new BMW vehicles without a prior retail sale. Eligible customer must be the purchaser. May be combined with other offers. See store for details. Offer expires end of month.
2026 X3 30 xDRIVE
Lease for $569 per month for 39 months.
$5,169 due at signing
Offer Expires 3/2/2026
Loyalty Offers available to qualified customers who have leased or financed a BMW model through BMW Financial Services NA, LLC in the last 12 months. In order to qualify for a BMW Loyalty Offer, loyal current or former BMW owners or lessees must show proof of ownership or BMW Financial Services account number and qualify for credit approval. Available Loyalty Offer of $1,000 off MSRP on select new 2026 X3 30 xDrive models (consists of $500 BMW of North America, LLC contribution plus $500 loyalty contribution from your BMW Center). Must take delivery by March 02, 2026. Availability of Loyalty Offers are subject to dealer participation. Visit your authorized BMW Center for important details. Lease payment is calculated based on Manufacturer’s Suggested Retail Price for vehicle as shown and does not necessarily represent the dealer’s actual sale price. Dealer sets actual price. Lease offer available on new 2026 BMW X3 30 xDrive models from participating BMW Centers through BMW Financial Services NA, LLC, to customers who meet BMW Financial Services' credit requirements. Offer not valid in Puerto Rico. Monthly lease payments of $569 per month for 39 months is based on an adjusted capitalized cost of $48,395 (MSRP of $55,300, including destination and handling fee of $1,350, less $3,675 capitalized cost reduction, $0 security deposit, suggested dealer contribution of $2,230 and Lease Credit of $1,000). Actual MSRP and dealer contribution may vary and could affect your monthly lease payment. Cash due at signing includes $3,675 capitalized cost reduction, $569 first month's payment, $925 acquisition fee and $0 security deposit. Lessee responsible for insurance during the lease term, excess wear and tear as defined in the lease contract, $0.25/mile over 32,500 miles, plus disposition fee of up to $495 (not to exceed an amount permissible by law) at lease end. Not all customers will qualify for security deposit waiver. Tax, title, license, registration and dealer fees are additional fees due at signing. Advertised monthly payment does not include applicable taxes. Purchase option price at lease end is $31,521, plus the purchase option fee disclosed in the lease contract. Additional tax, title, and government fees may also apply. Offer valid through March 02, 2026 and may be combined with other offers unless otherwise stated. Models pictured may be shown with metallic paint and/or additional accessories. Visit your authorized BMW Center for important details.
2026 X5 xDRIVE40i
Lease for $939 per month for 39 months.
$6,529 due at signing
Offer Expires 3/2/2026
Loyalty Offers available to qualified customers who have leased or financed a BMW model through BMW Financial Services NA, LLC in the last 12 months. In order to qualify for a BMW Loyalty Offer, loyal current or former BMW owners or lessees must show proof of ownership or BMW Financial Services account number and qualify for credit approval. Available Loyalty Offer of $2,000 off MSRP on select new 2026 X5 xDrive40i models (consists of $1,000 BMW of North America, LLC contribution plus $1,000 loyalty contribution from your BMW Center). Must take delivery by March 02, 2026. Availability of Loyalty Offers are subject to dealer participation. Visit your authorized BMW Center for important details. Lease payment is calculated based on Manufacturer’s Suggested Retail Price for vehicle as shown and does not necessarily represent the dealer’s actual sale price. Dealer sets actual price. Lease offer available on new 2026 BMW X5 xDrive40i models from participating BMW Centers through BMW Financial Services NA, LLC, to customers who meet BMW Financial Services' credit requirements. Offer not valid in Puerto Rico. Monthly lease payments of $939 per month for 39 months is based on an adjusted capitalized cost of $67,985 (MSRP of $75,650, including destination and handling fee of $1,450, less $4,665 capitalized cost reduction, $0 security deposit, and suggested dealer contribution of $3,000). Actual MSRP and dealer contribution may vary and could affect your monthly lease payment. Cash due at signing includes $4,665 capitalized cost reduction, $939 first month's payment, $925 acquisition fee and $0 security deposit. Lessee responsible for insurance during the lease term, excess wear and tear as defined in the lease contract, $0.25/mile over 32,500 miles, plus disposition fee of up to $495 (not to exceed an amount permissible by law) at lease end. Not all customers will qualify for security deposit waiver. Tax, title, license, registration and dealer fees are additional fees due at signing. Advertised monthly payment does not include applicable taxes. Purchase option price at lease end is $39,338, plus the purchase option fee disclosed in the lease contract. Additional tax, title, and government fees may also apply. Offer valid through March 02, 2026 and may be combined with other offers unless otherwise stated. Models pictured may be shown with metallic paint and/or additional accessories. Visit your authorized BMW Center for important details.
2025 BMW 4 Series 430i xDrive
Lease for $699 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $54844 with a net capitalized cost of $49523. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $25164. Cash due at signing is $1999, which includes your first payment of $699. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $1301. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $26788. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $30164 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # CT14500L.
2025 BMW iX xDrive50
Lease for $599 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at BMW of Eugene through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $95825 with a net capitalized cost of $70514. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $21564. Cash due at signing is $1999, which includes your first payment of $599. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $8902. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $23088. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $50787 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # CS88205L.
2025 BMW X2 xDrive28i
Lease for $699 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at BMW of Eugene through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $46418 with a net capitalized cost of $43791. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $25164. Cash due at signing is $1999, which includes your first payment of $699. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $1303. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $26788. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $24137 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # 5149900L.
2025 BMW X4 xDrive30i
Lease for $795 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at BMW of Eugene through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $65629 with a net capitalized cost of $58465. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $28620. Cash due at signing is $1999, which includes your first payment of $795. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $1203. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $30340. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $37408 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # 9Y53915L.
2025 BMW i4 xDrive40
Lease for $499 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at BMW of Eugene through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $58785 with a net capitalized cost of $49676. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $17964. Cash due at signing is $1999, which includes your first payment of $499. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $9000. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $19388. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $32331 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # FU42298L.
2025 BMW iX xDrive50
Lease for $699 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at BMW of Eugene through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $94275 with a net capitalized cost of $73744. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $25164. Cash due at signing is $1999, which includes your first payment of $699. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $8801. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $26788. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $49965 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # CT06578L.
2025 BMW 4 Series 430i xDrive
Lease for $695 per month for 36 months.
$1,999 due at signing
Offer Expires 3/2/2026
Available only to qualified customers through BMW Financial Services at BMW of Eugene through Mon Mar 02 2026. Not everyone will qualify. Advertised 36 months lease payment based on MSRP of $52843 with a net capitalized cost of $48515. Dealer sets the final price. Dealer’s contribution may vary and could affect your actual lease payment. Includes Destination Charge. Excludes title, taxes, registration, license fees, insurance, Dealer prep and additional options. Offer excludes certain optional equipment shown or described. Total monthly payments equal $25020. Cash due at signing is $1999, which includes your first payment of $695. $925 acquisition fee is added to the gross capitalized cost. Cap cost reduction is $1303. Your acquisition fee may vary by dealership. The acquisition fee charged by the Dealer may affect the total cash due at signing. No security deposit required. Total payments equal $26640. At lease end, lessee pays for any amounts due under the lease, any official fees and taxes related to the scheduled termination, excess wear and use plus $0.2/mile over 22500 miles and a $350 vehicle turn-in fee. Purchase option at lease end for $29063 plus taxes (and any other fees and charges due under the applicable lease agreement) in example shown. Subject to credit approval. Specific vehicles are subject to availability and may have to be ordered. See participating Dealer for details. Offer not valid in Puerto Rico. Inventory is current at time of media release. Offer applies to Stock # CT24734L.
Swickard Service Match
We match competitor's coupons.
Dealership must be within 100 miles of BMW of Eugene. All Service Offers service operations must match, Plus tax and applicable fees. Offer must be presented at time of write-up. Valid only at BMW of Eugene. Plus tax and shop supplies; hazardous waste disposal fee additional charge. Must present coupon at time of service. Not valid with any other offer, discount or advertised special. Cannot be combined with any other coupon. Subject to availability. See BMW of Eugene for complete details. Offer applies to BMW vehicles only. A 1.75% surcharge is applied to all credit card transactions. This fee is not greater than our cost of acceptance. There is no fee for debit card payments.
Offer Expires 2/28/2026
BMW Oil Change Plan
3 Years Prepaid for $249
Regular oil changes are vital to keep your BMW at its best. That’s why we’re offering the BMW Oil Change Plan for BMWs that have reached 60 months or 60,000 miles. For one fixed price of $249, you’ll receive 3 years of oil and oil filter changes, based on your BMW’s Condition Based Service (CBS) system. As always, all work is performed by BMW Trained Technicians, using only Original BMW Engine Oil and Parts.
BMW Oil Change Plan (3 years) includes oil and oil filter changes for three years including labor for $249.00 plus taxes and disposal fees where applicable. Maximum 2 oil changes per contract year. The need for included services are prompted by the vehicle’s Condition Based Service (CBS) system. For non-CBS vehicles, annual low-mileage oil changes are included as outlined in your BMW Maintenance Booklet. Available for all BMW vehicles that have reached 60 months or 60,000 miles but have not yet exceeded 240 months / 20 years and have no current Ultimate Care+ coverage. Plan is also available for purchase for vehicles that have reached at least 54 months and are currently covered by the BMW Ultimate Care Scheduled or BMW Ultimate Care+ 2 coverage. All work must be performed by an authorized BMW Center. All work is carried out by BMW Trained Technicians using Original BMW Parts, which come with a two-year unlimited mileage limited warranty. Please see your authorized BMW Center and https://www.bmwusaservice.com/ultimatecare for additional details. BMW Oil Change Plan (3 years) is only available at participating dealers. Not available in Delaware, Wisconsin, Florida, or New Hampshire. © 2025 BMW of North America, LLC. The BMW trademarks are registered trademarks. A 1.75% surcharge is applied to all credit card transactions. This fee is not greater than our cost of acceptance. There is no fee for debit card payments.
Offer Expires 2/28/2026
Full Detail Special
$999.99
Full Detail with Ceramic Coating Special. Regular price $1,500
Plus tax and applicable fees. Coupon must be presented at time of write-up. Valid only at BMW of Eugene through 2/28/26. Cannot combine with any other coupon or offer. Limit one coupon per visit. Coupon does not apply to prior purchases. Not applicable with insurance claims. Any coupon sent is to have the specific VIN associated. See your service adviser for details. A 1.75% surcharge is applied to all credit card transactions. This fee is not greater than our cost of acceptance. There is no fee for debit card payments.
Offer Expires 2/28/2026
Tire Special
up to $100 off
$25 off each tire. Buy 2, save $50. Buy 4, save $100.
Plus tax and applicable fees. Coupon must be presented at time of write-up. Valid only at BMW of Eugene through 2/28/26. Cannot combine with any other coupon or offer. Limit one coupon per visit. Coupon does not apply to prior purchases. Not applicable with insurance claims. Any coupon sent is to have the specific VIN associated. See your service adviser for details. A 1.75% surcharge is applied to all credit card transactions. This fee is not greater than our cost of acceptance. There is no fee for debit card payments.
Offer Expires 2/28/2026
Recommended Repair Service
$75 off
$75 Off any recommended repair over $500
Plus tax and applicable fees. Coupon must be presented at time of write-up. Valid only at BMW of Eugene through 2/28/26. Cannot combine with any other coupon or offer. Limit one coupon per visit. Coupon does not apply to prior purchases. Not applicable with insurance claims. Any coupon sent is to have the specific VIN associated. See your service adviser for details. A 1.75% surcharge is applied to all credit card transactions. This fee is not greater than our cost of acceptance. There is no fee for debit card payments.
Offer Expires 2/28/2026
2100 Martin Luther King Jr Blvd, Eugene, OR 97401